• Category: Health & Fitness
  • Release Date:
  • Current Version: 7.0.1
  • Adult Rating: 17+
  • Developer: Noom, Inc.
  • Compatibility: Android
40,661 Ratings
$ 0

Noom App

Any program can tell you to eat less and move more. Noom is different. Noom’s proven psychology-based approach identifies your deep-rooted thoughts and triggers, and builds a custom game plan to help you form healthy habits, faster. Featured in the New York Times, Women’s Health, Shape, Forbes, ABC and more, we've already helped over 45 million people worldwide build health habits and achieve their health goals. People who use Noom lose an average of 18 pounds in just 16 weeks! 78% keep the weight off for over a year. Learn how to navigate your environment, challenge your thoughts, master your triggers, and overcome any barrier that might come your way. Whether it's emotional eating, cravings at mid-day, difficulty with social eating, or a sweet tooth, Noom's scientifically backed-solution will help you create a plan to overcome any obstacle and practice healthier habits until you've mastered them! What you get: - Scientifically-proven psychology approach to “trick” your body into building healthy habits, faster - Flexible coaching designed to help you set and achieve your short- and long-term goals, and provide you with as much daily support and accountability you need -- you decide! - Personalized feedback from your coach based on your in-app activity and progress - Tools to track your weight, food, exercise, blood pressure, and blood sugar all in one place - Interactive content with over 250+ new articles, including choose-your-own adventure style guides to apply our #PsychTricks into your daily life, seamlessly - Smarter technology to identify your challenges in real time and keep you on track - Custom meal + workout Plans available to take your progress to the next level - Our most comprehensive food database, with over half a million new and updated food logging options and barcodes to make your experience even better - An award-winning, battery-friendly pedometer to count your steps Our team of doctors, psychologists, nutritionists, and personal trainers have created a new course that takes the most effective behavior change research and techniques and delivers them to you in daily bite-size articles and interactive challenges to teach you the skills you need to improve your health. Sign up today to turn your healthy thoughts into healthy actions with Noom! If you subscribe to Noom through the web, you can get information about your subscription or cancel by sending a message to Concierge Eva or your Goal Specialist. If you subscribe through iTunes, the credit card associated with your iTunes account will be charged at the end of the 7-day trial period, and your subscription will automatically renew every 30 days thereafter unless you cancel at least 24 hours before the end of the current payment period. If you do not cancel, your account will be charged for renewal within 24 hours prior to the end of the current period, at a rate of $44.99 per month for our Healthy Weight Program or $89.99 per month for our Diabetes Prevention Program. If you purchase a subscription during the free trial period, any unused portion of the trial period will be forfeited. To manage your Noom subscription from iTunes: 1) On your iOS device, go to your device Settings and the ‘iTunes & App Stores’. 2) Tap on your Apple ID. 3) Tap to ‘View Apple ID’. (You may need to sign in or use Touch ID.) 4) Tap on ‘Subscriptions’. 5) Choose ‘Noom Coach: Healthy Weight Loss’. 6) Tap ‘Cancel Subscription’. For more information, please see our Terms and Conditions of Use:

Noom app screenshots

Noom app reviews

  • A fresh perspective in weight loss 5/5

    By l8nlose30
    Loving this program it provides so much insight into the psychological aspects of why and when we eat the way we do so we can understand which helps your weight loss journey.
  • Don’t use; won’t refund you 1/5

    By UnhappyCustomerLawyer
    I have been charged for use until September 2019($159) immediately after my 14 day trial ended. (That isn’t a year, BTW, it’s 9 months). No text notification or alert in the app of the end of the trial. They said I received an email about it, but can not find it. I do see the other emails re: beginning the 14 day trail and the fact that I have tried to cancel, but nothing about a $159 charge about to happen. The app is ok to use, not special or unique- not as good as weight watcher as for tracking/logging food and exercise; the “coach” or goal specialist is not that great either - might just be a system generated response with the picture of a person attached. Life got busy and I stopped using the app about 5 or 7 days before the end of the trail. Got no message from her trying to encourage me to come back. Now that I have paid for 9 months of use, but am not satisfied with the product, I “still have access to group and curriculum until the end of your billing cycle. If you’d like to continue working with your goal specialist, please respond to this message to let them know.” Well I have paid for it- I had better have access!!!! To ALL functions since you have charged me full price! Deceptive consumer practices don’t win customers and customer loyalty!
  • Terrible 1/5

    By laurachiyo
    If I could give them 1 star I would. Terrible customer service. I missed the cancellation deadline by a day die to travel and was charged, no forgiveness when I reached out. The actual app and program are a racket.
  • Horrible experience 1/5

    By wantinit
    The app was a huge disappointment. The activity tracked showed me as 0 steps on several days. While I would like to stay in bed some days, I would at least have to get up to get something to drink and go to the bathroom. It seemed that the "live" support was a bot. For instance, when I asked for a refund, my "live" consultant said to me to please send a message stating "cancel my subscription". I was very hopeful givin the commercials, but was sadly disappointed. Getting a refund was painful and I had to file a dispute with PayPal to get it.
  • Noom review 3/5

    By Schase 88
    I’ve been unable to get the step counter to work via Noom or Via Heath App. My Health app is picking up info from Noom but Noom is not pulling from the Health App. I’ve contacted Noom and received no help The calorie tracking is helpful and easy Not sure how the “group” works and the health coach support is hit or miss. I’m not feeling like it’s worth the $
  • Scam 1/5

    By smbonner
    Worst app and service ever. They charged me $129 without my consent. There is no way to cancel this. It’s not available in iTunes to cancel subscription and I still don’t know how to cancel it on the app or website. Don’t waste your time and money!!! I’m still waiting for my refund but all they do is refer you to their bs refund policy! 😡😡😡 Scam
  • 🏆🎖🥇Worth it!🥇🎖🏆 5/5

    By Jennifab
    If you don’t have time to go somewhere to find a support community to help you in your weight loss battle, THIS is the plan for you! I work full time and work different hours daily so eating on the run is my life! Working through better choices is my need and this program meets that need 100%! You have a coach who guides your group of twenty or so people to think through and brainstorm ideas to eat and move better. You can be as involved or not as you want and it guides you to think about your choices. Your cheerleader is right there in your phone!!! You just pick up the app while you are eating on the run and just feel good about your choices! Jennifer T. Age 50
  • Stay far away from this developer 1/5

    By Xcgsbbsjjsbevgekzjh
    They unethically took my money even though I cancelled before the end of the trial period. $140 stolen from my bank account. These people are thieves.
  • Not honest about charges refuse to refund 1/5

    By D-Spat
    I’m extremely disappointed and frustrated with these subscription service that refuse to refund. It’s absolutely dishonest to reel people in with a free trial and then immediately charge you for a years worth of the services without letting you cancel. If your product is so good then run on that, don’t trick people into paying for a whole year subscription and refuse to refund them.
  • Do not join a trial! 1/5

    By ashleyRI
    I downloaded the app and registered for the trial period. Which I was okay with paying the $14.00 trial for 14 days. I never opened the app after registering. I was surprised to see when Noom withdrew $138.00 from my account for a “subscription” I never wanted or agreed on. When I contacted the company and requested my return of services I never received, they said I should’ve withdrawn from services ahead of schedule and since I did not do so I would have to pay the full fee. Disgusted!
  • Buyer beware 1/5

    By LMitnick
    I tried noom at the end of last year. The app was fine, coaches were responsive, just didn’t end up being for me. So before the end of my 3 month subscription I canceled my subscription in my Apple subscriptions and notified my coach of the cancellation. My coach obviously tried to sell me on keeping noom but I said no thank you and please cancel for me. I was told “ok, your subscription is terminated.” This week my cc was auto charged for another 3 months. Customer services said they could do anything about it but moving forward my subscription is now canceled. Sorry but this is unacceptable. If someone canceled on the subscription menu and notified the Company a full refund should be issued. Very sketchy.
  • Scam 1/5

    By Angry Noom User
    Overpriced and ready to scam you. Don't even bother with the 14 day trial. I wish I could rate it zero stars.
  • I like it, but I'm still unsure 4/5

    By Marmaleenie
    This is a very basic, dummy's guide to weight loss, but it's also more than that. It's a good way to identify the psychological barriers you might have to losing weight. With that being said, I'm coming up on my first two weeks with the program, following it to the T, and I haven't lost anything. I have 50 lbs to lose and nothing has happened so far aside from 1-3 lbs losing and gaining every day. When it comes to the food and exercise tracking, I find MyFitnessPal to be better, as the food database isn't very large with Noom, despite what they say. As for the coaches, they tend to check in once a week, say "how you doing? Good? Alright, talk to you next week." So, do I think it's a good app, yes, but do I think it's worth the hefty price tag of $150 per year, no. The program is set in stone and the coaching is basically nonexistent, so what am I paying for?
  • Bad business 1/5

    By jujujamama
    I canceled my subscription because I have gotten sick and won’t be able to use the program. The day I canceled was the last day to do so. I was charged $159.00 after giving my notice, for eight months of Noom. They did cancel my future autopay, but really charging for 8 months at once is not okay, even if I could use the app now to lose weight, I thought it was a monthly subscription not a pay in full for 8 months at a time. Read the fine print my friends. No refund no personal contact and no one to personally speak to about the situation. Great money maker for the app developers but bad for customers! The day I canceled after I canceled was when my bank was charged. Not okay at all!
  • Great 5/5

    By JamieJaye
    Noom has lots of great, practical tips. Information presented in a fun, clear way. Group support good but more interactive I think would be wonderful. Time commitment is more than 10 minutes a day, but maybe I am just slow?? Well worth the $$.
  • Great idea-needs work 2/5

    By Iyfd$758
    There are some great parts of this app that i was impressed with. The articles were informative and plenty (almost too much). And the food logging was easy enough—but not as intuitive as MFP. The color coding took me a while to understand and I felt like there were multiple listings for some foods—showing that one food could be red/green/or yellow. I also felt like the articles never matched up to what my “group” was supposed to be discussing. The app/article would tell you to discuss something/feelings/goals with your group and the group leader person would be posting about a weekend challenge for everyone to post a pic of their fav recipe. The “group” felt like a poorly done private Facebook page. The personal coach “person” was less real or active than the group coach. It felt like that person was either an automated computer or someone who had automated responses ready and my have been assigned too many people to keep up with. I was hoping for some personal accountability between these two “Coach” options but really there’s no accountability at all. This is basically a much more expensive version of other food logging apps with daily “articles” (quick snippet paragraphs) and poorly executed personal support.
  • Cancelled Before Renewal 1/5

    By Cancelled b4 Renewal
    Pros: the coaches are pretty diligent in interacting with you. The ones I was assigned to (goal specialist and group coach) work pretty hard even on weekends and holidays. Cons: If you want to learn new age thinking, transcendental meditation and yoga, plus read a whole bunch of articles that contain serious grammatical errors on how to psych yourself out, this is the app and program for you. Otherwise stay away because the program is heavy into eastern mystical practices. Do some research on the ill effects of transcendental meditation and yoga before you buy in. Also not a good program for someone who is really busy. If you don’t have time this is not the program for you either. Your money better spent buying delivered meals that has all the nutrition worked out for you.
  • Good app but... 4/5

    By RamenGirl77
    I really like this program and app, but there needs to be an easier way to add custom dishes. If I create a lower calorie lasagna dish it’s not easy to store the recipe and it doesn’t color code my dish. Also the font to save food items is almost the same color as the background - is this a way to discourage users from adding items?
  • Real Therapists? 2/5

    By trisha 000
    The promo for this app was to change the way you think to support weight management. So far, I have only received “bot” messages with no real person interaction. I tried the $1 trial but could not find a way to cancel until it hit me up for $125. Of course they answered right away AFTER I paid and said it wouldn’t renew AFTER my $125 was up. No refund. Prorated or otherwise. Recipes looked good. Easy to log food. That got it 2stars.
  • Stay away 1/5

    By noomscam
    App was very confusing and hard for me to follow. Couldn’t even log back in. Didn’t use it after the first day. They proceeded to quickly charge me $168 dollars. I wrote them to explain my concerns and ask for a refund and they said “no refunds”. But they will turn off auto pay so it doesn’t happen again. Horrible customer service. Find a free app that cares about people and not money!!!!
  • Easy to use 5/5

    By rudytoody
    Logging meals is a piece of cake (pun intended). Daily motivational messages help and my coach keeps me accountable. App tracks my steps. Down quite a bit with a long way to go. Sure I will hit my goal. Not too many men in my group. Not sure why...App is great.
  • Very Effective! 5/5

    By Katg8r
    It took time for me to gain the weight, now I’m taking the time to get it off and NOOM is helping so much! There is accountability and lots of information that, when I put it to use, is actually working! The app is easy to use and prompts me to stay on task with daily goals. Dare I say it’s life changing?!
  • Misleading scam 1/5

    By Dfwinter
    You can’t cancel - directions on site say click an icon that doesn’t exist. They bait you with a low price and then charge you more.
  • Ok not overly impressed. 3/5

    By kittkatt01
    Disappointing. Goal specialist responses are all system generated.
  • Stealer 1/5

    By amonaal hussainyyy
    Dont trust them , they charge me 1 dollar first day. And i did not use it .after 2 week they charged me 142 with out notifying me about anything.
  • The best support for a healthy diet I’ve ever had 5/5

    By Evan the terrible
    Noom has been a game changer for me. No fad diets. Sound science and psychology behind every recommendation. Daily content to help me really understand the “why” behind the habit changes. Coaching to answer questions and provide 1:1 encouragement. A group which helps me see the shared challenges and helpful habits of others. I’ve lost nearly 10 pounds in the past few weeks and am adopting a lifestyle that will keep me on track towards maintaining a healthy weight.
  • SCAM 1/5

    By Steve1963
    If you sign up for a ‘free’ trial, this company will charge you $150 even if you request to cancel! ~400 complaints w/the Better Business Bureau for scamming customers. I do NOT recommend this App or the fraudulent company behind it.
  • It works if you work! 5/5

    By TheBouch603
    I have been loving Noom as a way to hold myself accountable to meet goals to keep my health and diet on track. Because I’ve used MFP I’m a little spoiled with all the tracking that is possible for saved meals, recipes, etc. I do wish the content would slow down a bit - maybe focus a week on a topic and really dig in each day as opposed to skimming the surface. I’d also love a way to track macronutrients, it tracks calories but doesn’t take into account sugar, fat etc except the color groupings. Would like a separate tab for scanning items - like at the grocery store that will tell you- 0 fat but high in sugar, is there a better option? Like I said, I love the group aspect, have connected with a few people who are in the same place as me and are great supporters, and the scanner has mostly worked for everything I buy to track food, and it works with my Apple Watch to track steps/exercise :) thanks NOOM!
  • Beware of free trial 1/5

    By TeriCearley
    I signed up for the free trial, which I was charged $1 for. Cancelled my account online, no biggie right? WRONG! My account was just charged $129.00. There is no customer service where you can speak to a live person. When I call the 1-800 number it just directs me back to the site! The app itself was not helpful for me at all. Unless you truly want to purchase this product. DONT EVEN DOWNLOAD THE APP.
  • The Worst 5/5

    By Jesslovely54
    I was testing out the app and it was horrible. You are unable to find out when your 14 day are up. You don’t even get reminders from your coach that you have. There is no reminder at all and then automatically 129 dollars is taken out your account. They don’t refund your money even after you canceled your subscription and did know when your last trial date was. I had to go online to figure how to cancel it. Try another app that reminds of how many days you have left in the trial period. The worst app ever!!!!!!
  • Unhappy customer 1/5

    By no noom
    I have been trying to cancel but the app won’t let me sign in so I can follow their instructions for canceling. I have to message my coach, but there is no way to message my coach because it won’t let me sign in, how convenient for them. I’m very unhappy!
  • Outstanding Support 5/5

    By Age 73
    Noom provides tons of support for losing weight but most importantly, provides knowledge for learning how to eat healthily for the rest of one’s life. I’ve been SO impressed. I wake up with a discouraging thought and the daily message on my phone gives me the exact answer to lift me up.
  • Awful way too highly priced $90 for 6 months and they don’t refund 1/5

    By terribly disappointed&90
    My husband is sick and I thought I canceled but I’ve had a lot going on and they refuse to refund my money I can’t afford to lose $90 for an app but now I’m stuck with it and have to explain to my husband why we can’t get his medicine he needs cuz of a lousy app! I will never do a free trial again!!! They are scams and crooks!
  • Love the short articles, keeps me on track 5/5

    By MDH4276
    I’ve enjoyed my first two weeks ($1) and am ready to start for the next few months (~$150). The reason I’m so happy with it so far is that it forces me daily to think about doing the right things through the short articles and quizzes.
  • It’s a scam 5/5

    By Understated anger
    Run away now. These people are fraudsters and scammers. They stole $159 from me with no refund or customer service. They have an F rating with the BBB of New York City.
  • Could be better but outdated advice not in touch with modern life 2/5

    By BlueLangostino
    I’ve learned a few psyche pointers from the Noom app, but overall I find it’s overhyped. It tells you you don’t need to limit food but nearly all foods are “red” even foods allowed on weight watchers and other programs. Even some healthy foods are red or yellow and it actually becomes aggravating trying to figure out why one thing is green but another nearly identical food is red. It tells you things you already know like just limit calories, say no to eating out, and don’t touch donuts in the break room. If you are busy/on the road/ work 2 jobs like plenty of us, outdated advice like spend 40 hrs a week prepping every snack and lunch is not helpful. The food database is lacking so it’s hard to track your meals. A big dealbreaker. It’s an okay app but at about 30$ a month save yourself the trouble, workout at home, and read some psychology articles on the internet—-all for free.
  • will charge you after the free period $135 1/5

    By Katie bird freak
    charged me $135 no way to cancel.
  • Worthless Coaching 2/5

    By Mouserkat
    I did the free trial. The app itself has a nice interface. I like the categorization of foods and the overall concept. However the “coaches” are only bots not real people. The Bot coaches are also worthless. They give generic advice and don’t respond to questions. Noom claims they are “real people”, perhaps real people who click send on automated messages without reading what participants say? I will not be paying for the “program” - not worth the money. I will use their food tracker.
  • Noom 3/5

    By nancyherself
    My lack of success and interactions with Noom are entirely my fault. Lots going on. Flu and cold and more serious health concerns as well. Strict lecture from doctor - as usual, it’s nothing new - but changes now make it imparitive I pay attention.
  • Tough 1/5

    By Eh2469
    Tough to cancel. Would not recommend.
  • Complete waste of time and money. 1/5

    By dimacu
    The only difference between this program and weight watchers is, you are basically paying a robot app to tell you to count your calories and not obsess about your weight by standing on a scale. The “coach” they say you have is nothing but an automated response system. Save your money and get my fitness pal.
  • Like It, But It’s Erasing My Steps 3/5

    By AmandaUchiha
    The app is great for logging what I eat, but the app has a problem where it’s resetting the amount of steps I’ve taken. When the next day starts, my step count from the previous day goes back to zero even though I exceeded the goal. This is pretty annoying and I hope it can be fixed.
  • Disappointing 2/5

    By Nandav
    I have used several nutrition logging apps to lose weight and this falls very short. The biggest drawback for me is that the app doesn’t sync between devices. There are some things I like to log using my iPad and some using my iPhone. For most logging, I like to use my iPad, but some things-like scanning a bar code - are better suited for my iPhone. Sometimes it’s better to use a website, too. I see the latest update includes a website but I am not sure that it syncs. Being able to log everything is a huge part of this approach so it is a significant drawback. There is no way I would enter the same thing twice. The philosophical approach used by Noom is sensible and follows principles of change theory to guide users so I am confident that people will lose weight if they use it. How they distinguish between red, yellow, and green food is not always apparent or easy to use. There are better plans with good apps. My favorite is MyNetDiary.
  • The weight loss app for people who love puns 5/5

    By KovuMunkus
    This app is very light humored. It compares your temptations to an elephant that you are trying to train. It has cute little animal cartoons when you complete your day. I absolutely love it. I wake up every morning excited to see what piece of knowledge they will give me. I also really appreciate having someone keeping me accountable as I check in with them regularly. Knowing that someone is able to view each item I log really helps to keep me making good choices. If you finally want to change your mindset about weightless, give it a shot. If you’re good humored and enjoy their silly little comments, this app can really help you go far.
  • Misleading promotion. 1/5

    By teener39
    I signed up because I was under the impression I’d be charged monthly and was charged for the entire year. You could easily use a calorie counting app for free and be better off. Now I’m trying to disputed a charge with a company with no phone number and going nowhere with them.
  • Poor layout, and then make it extremely difficult to cancel your account. 1/5

    By K_dyer21
    The app is not intuitive. It has an awkward layout and isn’t user friendly. The last day of the trial, I go to cancel my account because I am unimpressed and didn’t find the app useful, but there is literally no way to access it from the app. They force you to go to a browser version and make you log in again. You can’t cancel your subscription without clicking on the “help” button and they manually do it. Of course, they take your money and refuse to refund it after making the process purposefully difficult. It’s very disingenuous and I don’t appreciate it. If you believe in your product, make it easy for people to get out.
  • Noom is Truly Noomalicious 5/5

    By tdarl
    I have found the app to be very beneficial in weight loss. The psych tips and tricks have helped me so much along the way. I have been on the program for a month now and have lost 18 pounds. I have learned a lot about myself and by eating habits and how to build new ones. It gets easier every day. I have been on many diets in the past such as NutriSystem, weight watchers, and TOPS. While the others were helpful for a time, Noom is sustainable for life. I also love the sense of humor throughout the daily readings!
  • Keep looking 1/5

    By SSimpson
    Be very careful with this. I know I should have been more aware but went to cancel on what I thought was my 14th day and it was my 15th. Not only did I pay for the whole month but it’s a 3 month billing cycle. Add in that most of the coaching messages seem auto generated and not personal along with an app that tries to be everything so is great at nothing and you have better options on an app much easier to use.
  • Not worth the money 2/5

    By Cornonatree
    I guess I’m just not sure what this app gives that a free app doesn’t. I was really hoping for accountability using this service. They tell you to make an SOS plan but it wasn’t followed and my “goal specialist” took 2 weeks to set up one goal with me. The group feature you can easily find on Facebook and the readings pretty much were everything I learned in weight watchers 10 years ago. Also there is no way to access your answers-your big picture why or any of the smart goals you set up which to me makes no sense for taking the time to type them all into my phone in the first place. I was really hoping for more for the price and was disappointed.

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